Best OpenClaw Templates 2026: Top Agent Templates to Download
Writing a SOUL.md from scratch takes time. A well-crafted template takes minutes to deploy and weeks to optimize on your own. This guide covers the best OpenClaw agent templates in 2026, organized by use case, so you can skip the blank-page problem and get your agent running today.
Why Templates Matter for OpenClaw
OpenClaw agents are defined by their SOUL.md files. The quality of that file determines everything: how the agent responds, how consistently it follows rules, how well it handles edge cases. Writing a great SOUL.md requires understanding the role deeply and iterating based on how the agent actually behaves.
A good template encodes that iteration upfront. Instead of discovering through trial and error that your research agent needs explicit rules about citing sources, a battle-tested template already has those rules built in. You start at a higher baseline and customize from there.
# Market Research Analyst
## Identity
- Name: Radar
- Role: Market Research Analyst
- Model: gemini-2.0-flash
- Timezone: UTC
## Personality
- Data-driven and precise
- Presents findings with confidence intervals when uncertain
- Uses bullet points and headers for structured output
- Never speculates — cites sources for every claim
## Rules
- Always search the web before answering factual questions
- Include publication date and URL for every source
- Flag when data is older than 6 months
- If asked about competitors, present data neutrally
- Output research in: Summary → Key Findings → Sources
## Skills
- browser: Search and read web pages
- scraper: Extract structured data from pages
## Channels
- Telegram:
token: ${TELEGRAM_BOT_TOKEN}
allowed_users: [${ALLOWED_USER_ID}]A beginner writing this from scratch would likely miss the output format rule, the source dating requirement, and the neutrality rule for competitor research. A template has these built in because they were learned through real use.
Best OpenClaw Templates by Category
Here are the most useful agent templates organized by use case. These cover the majority of what solopreneurs, small teams, and developers actually deploy with OpenClaw.
Content & Writing
Blog Writer
Drafts SEO-optimized blog posts from a topic or outline. Follows a defined tone and structure. Outputs in markdown.
Social Media Manager
Creates platform-specific posts for Twitter/X, LinkedIn, and Instagram from a single brief. Adapts tone per platform.
Email Copywriter
Writes cold emails, follow-ups, and newsletters. Optimized for open rates with subject line variants.
Content Repurposer
Takes a long-form piece (blog, transcript, report) and extracts Twitter threads, LinkedIn posts, and email snippets.
Research & Analysis
Market Researcher
Browses the web, compiles competitor analysis, market size data, and trend reports. Outputs structured summaries.
SEO Analyst
Analyzes keyword opportunities, checks SERP competition, and suggests content gaps. Integrates with GSC data.
Lead Qualifier
Researches a prospect (company, role, LinkedIn) and scores fit against your ICP criteria before you make contact.
News Curator
Monitors specific topics or sources, filters relevant articles, and delivers a daily digest via Telegram or email.
Customer & Sales
Customer Support Agent
Handles incoming support questions via Telegram or Slack. Escalates complex issues to humans. Knows your product docs.
Sales Qualifier
Runs initial qualification conversations via messaging. Asks BANT questions and scores leads before passing to sales.
Churn Prevention Agent
Monitors engagement signals and proactively reaches out to at-risk customers with retention offers.
Onboarding Assistant
Guides new users through setup steps, answers product questions, and checks in on progress milestones.
Productivity & Operations
Daily Briefing Agent
Delivers a morning summary of key metrics, calendar events, and priority tasks every day via Telegram.
Meeting Notes Agent
Receives a transcript or recording, extracts action items, decisions, and owners, and sends a structured summary.
Project Manager Agent
Tracks task status, follows up on blockers, and generates weekly progress reports for your team.
Inbox Zero Agent
Reads emails, categorizes them, drafts replies for routine messages, and flags urgent items for review.
Developer & Technical
Code Reviewer
Reviews pull requests, checks for common issues, suggests improvements, and posts comments in your format.
Bug Triage Agent
Reads incoming bug reports, assesses severity, assigns priority, and adds reproduction steps if missing.
Release Notes Writer
Takes a list of commits or JIRA tickets and generates readable release notes for users and the changelog.
Documentation Agent
Reads code or function signatures and generates clear, accurate documentation in your preferred format.
Best Multi-Agent Team Templates
Single agents handle focused tasks. Team templates deploy a coordinated group of agents that hand off work to each other through OpenClaw's @mention system.
Content Production Team
Researcher + Writer + EditorEnd-to-end content pipeline. Researcher finds sources and data. Writer drafts the piece. Editor polishes and finalizes. One input, publication-ready output.
SEO Growth Team
Keyword Researcher + Content Writer + Internal Link AgentFinds keyword opportunities, drafts SEO-optimized content, and suggests internal links to strengthen your site structure.
Sales Outreach Team
Lead Researcher + Outreach Writer + Follow-up AgentResearches a prospect list, drafts personalized cold emails, and schedules follow-ups based on response signals.
Customer Success Team
Support Agent + Escalation Router + Knowledge Base AgentHandles tier-1 support questions, routes complex issues to humans, and maintains a growing knowledge base from resolved tickets.
Developer Ops Team
Code Reviewer + Bug Triager + Release Notes WriterReviews PRs, triages incoming bugs by severity, and automatically generates release notes from merged changes.
What Makes a Good OpenClaw Template
Not all templates are equal. Here is what separates a high-quality template from a basic SOUL.md example:
Specific output format rules
Good templates define exactly how the agent should structure its responses. 'Use bullet points for lists, headers for sections, and always end with a summary' produces far more consistent output than no format guidance.
Edge case handling
What should the agent do when it cannot find information? When the request is outside its role? When it is asked to do something that conflicts with its rules? Good templates address these cases explicitly.
Right model pre-selected
A well-configured template already has the appropriate model for the task. A research agent that browses the web needs reliable tool use — Haiku or GPT-4o Mini, not Gemini 1.5 Flash-8B.
Channel configuration examples
A good template includes commented-out channel configuration examples so you know exactly what environment variables to set for Telegram, Slack, or other integrations.
Minimal but complete rules
The best templates have 8-15 rules that cover the important cases without being so long that the model ignores them. Long rule lists dilute the signal.
How to Deploy a Template in 5 Minutes
# 1. Download the template (example: market researcher)
# From CrewClaw, you get a zip with the SOUL.md and optional agents.md
# 2. Set your environment variables
export ANTHROPIC_API_KEY="sk-ant-..."
export TELEGRAM_BOT_TOKEN="your-bot-token" # if using Telegram
export ALLOWED_USER_ID="123456789" # your Telegram user ID
# 3. Register the agent
openclaw agents add radar --workspace ./radar
# 4. Start the gateway
openclaw gateway start
# That's it. Your agent is live on Telegram.Related Guides
Frequently Asked Questions
What is an OpenClaw template?
An OpenClaw template is a pre-configured SOUL.md file (and sometimes an agents.md for multi-agent teams) that defines a specific agent role. Instead of writing your SOUL.md from scratch, you download a template, add your API key and any required tokens, and your agent is ready to run. Good templates include a well-crafted Identity, Personality, Rules, and Skills section optimized for the specific role.
How do I use an OpenClaw template?
Download the template folder, which contains a SOUL.md file. Set your environment variables (API key, Telegram token if needed). Run: openclaw agents add [agent-name] --workspace ./path-to-template. Then start the gateway with: openclaw gateway start. Your agent is live. Most templates are ready in under 5 minutes.
Can I customize a template after downloading?
Yes. SOUL.md is just a markdown file. You can edit the Identity, Personality, Rules, and Skills sections to fit your specific needs. Most people start with a template and make 2-3 customizations: the agent's name, tone adjustments in the Personality section, and any domain-specific rules.
What is the difference between a single agent template and a team template?
A single agent template is one SOUL.md file that defines one agent with a specific role. A team template includes multiple SOUL.md files (one per agent) plus an agents.md file that defines the team workflow and handoff rules. Team templates let you deploy a multi-agent system — like a full content team with a researcher, writer, and editor — in one go.
Where can I download OpenClaw templates?
CrewClaw offers 228+ pre-configured agent templates at crewclaw.com/agents. The templates are available as single agents ($9 one-time) or bundles. The awesome-openclaw-agents GitHub repository also has community-contributed templates for free.
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